How to Pitch Your School and Stories to the News Media

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Description: This session will provide practical tips on promoting your school, staff and students to the media from John Boyd, a former reporter and editor for the Houston Chronicle, Des Moines Register, and others, who now works as a school PR leader for one of Texas' largest charter school systems. Topics include: finding good stories on your campus, crafting quality press releases and pitch emails, how to overcome story rejection, alternate strategies for getting your school noticed by the news media, and shifts in the media industry that directly impact your schools.

Or join by phone:
Dial(for higher quality, dial a number based on your current location):
US: +1 646 558 8656 or +1 301 715 8592 or +1 312 626 6799 or +1 669 900 9128 or +1 253 215 8782 or +1 346 248 7799
Webinar ID: 968 0568 2086
International numbers available:


Nov 05 2020


10:00 am - 11:00 am

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